Cupcake Craze in Omotesando

Joanna L., Editor

Open: Monday – Sunday 11 a.m. to 8 p.m.

Magnolia Bakery is famous for its creamy frosting.
Karen
Magnolia Bakery is famous for its creamy frosting.

Magnolia Bakery in New York City rose to fame when the shop was featured on an episode of “Sex and the City”. Lucky for us, Magnolia Bakery opened in Omotesando in June 2014. Located next to the Chanel shop on the classy Omotesando street, Magnolia Bakery is a prime location for queuing customers.

When I visited Magnolia Bakery, I was overwhelmed by the multitude of cupcakes. As you walk into the store, you can see the bakers whipping up their famous buttercream frosting (a secret recipe). Cupcake flavors range from the signature vanilla, to caramel, chocolate, peanut butter, s’mores, and lemon. Aside from cupcakes, Magnolia Bakery sells brownies, blondies, lemon bars, cookies, and full size cakes. They also sell a variety of hot drinks to enjoy with your baked treats. After struggling to choose a cupcake from the range of baked goodness that lay in front of me, I finally chose to purchase a caramel cupcake. At 480 yen, it was a little pricey, but it was definitely worth it. I now understand the hype behind the creamy frosting. Bella’s Cupcakes in Hiroo has nothing on Magnolia.

Magnolia Bakery has a wide range of cupcake flavors.
Magnolia Bakery has a wide range of cupcake flavors.

Magnolia Bakery is selling special Christmas cupcakes until December 25, so make sure to drop by!